NME

For my magazine I have decided to take a risk and go in the completely opposite direction of the type of genre I like and create a magazine similar to NME. I decided to try and research some relevant information on NME which maybe useful in developing my own music magazine. And this is what I discovered.


NME (New Music Express) was first launched in 1996, with the target audience averaging between late teens to mid twenties. Some figures on wanting to advertise in the magazine are shown below.

Classified Rates 2008 (Colour) 

Full Page   £ 3,920 

Half Page   £ 1,960 

Quarter Page (4 columns) £ 1,120  

Quarter Page (3 columns) £    845 

SCC rate  £ 28.00 

(Minimum of 3 cm X 1 column box)  

New & Unsigned 

Full Page                £ 950        220 mm X 140 mm 

Half Page               £ 500       101 mm X 140 mm 

Quarter page        £ 275        101 mm X 75 mm 

Sixth page              £ 175        60 mm X 75 mm 

Twelfth page          £ 95          30 mm X 75 mm 

Free colour is offered on all adverts 

Key Facts 

 Page Impressions per Month  21,983,377 

(Total number of pages viewed per month) 

Unique Users per Month   3,326,979 

(Number of individual people who visit a 

website) 

Visits per Month   5,223,502 

(Total number of times anyone visited a 

website) 

Weekly Newsletter sent to 33,000 

(Every Tuesday) 

Rate per Month   £ 750 

Page Impressions per Month  21,983,377 

(Total number of pages viewed per month)